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CEO, Miltton Creative
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Elina Koivisto has been named Board Member of Miltton Creative effective July 1, 2020. The appointment serves to strengthen the growth of the company as a wide-ranging creative office.
Elina is currently Chief Marketing Officer of Tibber, a Norwegian energy consumer services provider that operates in the Nordic countries. Previously she has worked at Aalto University Executive Education, Marketing Clinic and Kopla, focusing on brand strategy and customer insight. Elina holds a doctorate in economics from Aalto University.
“Miltton Creative’s expertise is key to providing much-needed support to businesses that are struggling to cope with the ever-changing strategic marketing landscape. Creativity is fundamental when it comes to growing business areas and understanding the societal aspects of this growth. Working as a board member gives me the opportunity to manage this change and help steer how new things are learned,” says Elina Koivisto.
Understanding trends, phenomena and value-based thinking from a societal standpoint gives companies a solid foundation on which to plan and implement initiatives and a point from which they can make sense of the effects of societal change on their businesses. This is the core strength of Miltton Creative.
“Elina represents a new generation of board members. She has a broad skill set that includes know-how on changes in marketing and business activities, experience in strategic customer insight as well as an understanding of the Nordic market. Through her work as board member she will be able to put these skills into practice to further develop our company,” says Jarkko Konttinen, CEO of Miltton Creative.
Miltton Creative specializes in creative problem solving, marketing and brand strategies, and functions as an advertising agency as part of the Miltton Group. The company brings together talented individuals with commercial and societal knowledge of consumer trends. Miltton Creative belongs to the marketing arm of Miltton, which employs over 300 professionals in Helsinki, Stockholm, Tallinn, Brussels and Washington.