Huhtamäki: Annual Report 2021

Huhtamaki is a global leader in sustainable packaging solutions with a Nordic heritage of more than 100 years. We’ve had the honour to be their reporting partner for several years.

STARTING POINT for the Annual report in 2021

  • Formats: Interactive 16:9 PDF and print-optimised A4 PDF, US Letter size printed version from the English
  • Languages: English, Finnish
  • Products: Full AR including Business Overview, Financials, Governance, Sustainability Performance, launch materials

The goal was to demonstrate how Huhtamaki creates value for all their stakeholders with their 2030 Strategy, tell an inspirational story of their commitment to make packaging more circular and highlight their focus on innovation and digitalization. In addition, the company’s sustainability narrative had to be embedded throughout the whole report. The target was a streamlined and cost-efficient project resulting in a high-quality report. The report’s content was utilized in other communications both before and after publication.

The long-term cooperation and customer knowledge are reflected in the project, and the customer was particularly pleased with the content production, sustainability sparring, project management, and the flexibility in terms of collaboration.


  • Visual concept and production
  • Participation in text production
  • Project management​
  • Content sparring​

See the full report:


Huhtamaki_annual_report 2021

For more information, please contact

Camilla Linniemi
Partner, Business lead reporting and annual communications