PromptReady©

Q: How does PromptReady© work?

We follow a proven three-step process: - Audit your current AI visibility and compare it with competitors. -Plan improvements for your website and content for other key channels. -Implement changes and create content to ensure your brand appears in AI-driven answers.

Two trends are emerging in the world of AI and search: search engine searches decrease globally while Google’s AI Overview, ChatGPT and others are reducing click-throughs across search queries. Miltton’s PromptReady© is a service that helps your brand, products or message to become visible in AI searches.

We make you visible to AI

PromptReady© is a service that helps your brand, products or message – whatever is important to you – show up in AI searches. It’s what some call GEO: kind of like SEO but for AI. As online search evolves from keywords to questions, and specific prompts, we make sure you are found and recommended by AI solutions.

Get in touch and hear how we can make you AI discoverable

Why does it matter?

According to The Economist (AI is killing the web. Can anything save it?), search behaviour has changed: while overall searches are up by 45%, click-throughs are down by 15% globally – with some industries taking a heavier hit than others. And if clicks don’t happen, people won’t be coming to your website to learn more – sometimes referenced as the zero-click web (But what if no one clicks anymore? – Miltton).

What it means:

Online discovery is shifting toward AI-generated answers – a paradigm shift in how information is found

AI works differently than traditional search engines: they don’t rely on websites alone – social media and other external channels play a huge role

How can we help you?

PromptReady© features 3 phases:

Auditing the current situation: your visibility in AI now compared to competitors
Planning the changes needed: both for your website and for content across selected channels
Implementing the changes: executing the plans for your website and an on-going process to produce relevant content for relevant channels

PromptReady© is SEO for AI: we help your brand appear in AI-generated answers where traditional SEO no longer works.

What is PromptReady©?

PromptReady© is a service that helps your brand, products, or messages appear in AI-generated answers. It’s like SEO – but designed for AI systems such as ChatGPT, Google AI Overview, and other AI-driven search tools.

Why is AI visibility important?

As online search shifts from keywords to questions and AI-generated answers, traditional website traffic is declining. If your brand isn’t visible in AI searches, customers may never discover you – even if they are actively looking for what you offer.

How does PromptReady© work?

We follow a proven three-step process:

Audit your current AI visibility and compare it with competitors.
Plan improvements for your website and content for other key channels.
Implement changes and create content to ensure your brand appears in AI-driven answers.

How is AI SEO different from traditional SEO?

Traditional SEO focuses on optimizing for keywords in search engines. AI SEO (or AI visibility optimization) ensures that your content is structured, clear, and authoritative so that AI systems can understand it and recommend it in their responses – and that it appears in different channels that AI is scraping through.

Which channels matter for AI visibility?

AI tools don’t rely only on websites. They pull information from multiple sources, including social media, news articles, and other trusted platforms. PromptReady© helps your brand in becoming visible across all these channels.

Who needs AI visibility services?

Any organization that relies on online discovery – from businesses selling products to institutions sharing knowledge. If your audience uses AI tools for research, comparison, or decision-making, AI visibility is critical.

What happens if I don’t optimize for AI?

Without AI visibility, your brand risks becoming invisible online. Even with great products or services, customers may never see you if AI doesn’t surface your content in its answers.

– If you’re not visible in an AI search, you’re soon invisible!

Contact us

Juha Salminen

Director, concept and strategy Miltton Finland +358 503 379 536 juha.salminen@miltton.com
Tommi Särkkinen

AI Strategist Miltton Finland +358505704597 tommi.sarkkinen@miltton.com